Over 3,000 dogs from around the world descended upon the historic Lyndhurst Estate in Tarrytown, New York for the 146th Westminster Kennel Club Dog Show – and once again, Purina Pro Plan was center stage. The sixth year of this partnership delivered unrivaled exposure and positioning to reach viewers across the nation on FOX, FS1, and FS2.
Sponsorship Elements
In addition to Purina’s extensive Presenting Sponsorship of the 2022 Westminster Kennel Club Dog Show and Highlight Show, the brand also received Masters Agility Leaderboards, two custom vignettes, and promotional tune-ins.

Broadcast Open

Ring Signage

Judge Signage Beauty Shot

Billboard
